About Us

Have you ever considered that the garments you wear are an extension of your inner soul projected on the outside? At Azure, we wholeheartedly believe in that.

Our clothes are so much more than just fabrics. We believe that they are tales of encounters, a collection of memoirs, of moods and desires. Azure by Manvi celebrates these stories composed into tastefully crafted fashion garments and accessories that make a sincere attempt to redefine modernity itself. With an unusual mix of Indian cultural ingredients topped with western seasoning, we intend to make fashion more flavourful. Spice up your wardrobe with a refreshing Indo-western twist.

The beauty of our products is that they are always curated and created with a personal touch and through meticulous craftsmanship, and are infused in a multitude of emotions and sensibilities.

Our products have retained their purest traditional techniques of printing and embroideries from India and have been accentuated with eclectic style details borrowed from the west.

Our products are hand-printed, hand-stitched, hand-embroidered, and handpicked by Indian craft experts with unparalleled finesse and genuine passion for uncorrupted authenticity and uncompromised quality.

Our founder and designer Manvi holds beauty close and strength even closer, a NIFT Delhi graduate, a lover of aesthetics and a believer that each garment you wear and each accessory you adorn must feel like a breath of fresh air, lifting your spirits up, she created Azure by manvi as an attempt to evoke an emotion of homecoming. Our vision is to make eco-friendly, sustainable, ethical, slow-fashion products in organic fabrics that are easy on your skin and easier on the earth.